10Y5.31%+3bp2026-10-052Y4.84%+1bp2026-10-0530Y MTG7.28%+25bp2026-10-01SOFR3.89%+1bp2026-10-05FED FUNDS3.75%+12bp2026-09CPI3.7% y/y2026-08US UNEMP4.20%+10bp2026-09NWA UNEMP3.10%-10bp2026-08NWA JOBS317,895-7952026-08FRED · Freddie Mac · BLS · data 2026-10-06

ZIP codes · Benton County · Rogers city page

72756 · Rogers

Home values, 2020–2025
78.0%
FHFA index · last year +3.7% · Benton County +76.7% · 2025
Business locations, 2023
1,258
▲ 8.4% since 2018
Census County Business Patterns · with employees · 2023
Busiest road counted
33,000
US 62, vehicles a day · 62 ARDOT count points in the ZIP · 2025
Neighborhoods with buyer data, 2025
8
Census tracts centered in this ZIP with 5+ HMDA purchase loans · 2025
72756 on the map
Gold: this ZIP. Dots: ARDOT traffic count points inside it. Click a neighboring ZIP to open its profile.
ARDOT count points in this ZIP · change since 2019fell0–10%10–25%25%+new road / realignmentnot compared
ZIP outlines: Census 2020 ZCTAs. Traffic: ARDOT average daily traffic stations.
Home values, 72756 vs Benton County
FHFA house price index by year; indexed rebases both to 100 at the start of the range
Federal Housing Finance Agency, annual ZIP and county house price indexes (developmental). A change in value, not a price.
Data through 2025 · Free to reuse with the credit line.

Tenant mix


2018 → 2023
Type20232018
Restaurants & bars10695
Specialty contractors9570
Legal, accounting & engineering7982
Real estate offices5749
Therapy, chiropractic & eye care2830
Auto repair2623
Dentists2325
Banks & credit unions1920
Doctors' offices1717
Grocery stores1715
Hair & nail salons1610
Software & IT services1611
Gas stations & c-stores1521
Hotels & motels1313
Child care910
Outpatient & urgent care85
Warehousing & storage76
Fitness centers30

Census ZIP Code Business Patterns: business locations with paid employees. Compare every ZIP.

Busiest roads


ARDOT counts
RoadVehicles a daySince 2019
US 6233,000 (2025)+6.5%
US 6232,000 (2025)+28.0%
US 7131,000 (2025)0.0%
US 7129,000 (2025)+3.6%
US 7129,000 (2025)0.0%

Every count point

Home buyers, by neighborhood


HMDA 2025
Census tractLoansTypical priceBuyer income
0201.02196$475K$140K
0203.0540$335K$107K
0202.0333$525K$157K
0214.0926$515K$164K
0202.0123$285K$113K
0203.0421$480K$156K
0203.0118$225K$64K
0203.0213$385K$98K

Owner-occupant purchase loans on site-built 1–4 unit homes; tracts matched by their center point. All tracts.

Other Rogers ZIP codes: 72758.

Sources: FHFA house price index (ZIP, annual); U.S. Census Bureau ZIP Code Business Patterns (2023); ARDOT average daily traffic; city permit records; CFPB/FFIEC HMDA (2025). The ZIP boundary is the Census ZIP Code Tabulation Area, which can differ slightly from postal delivery routes. Market commentary, not advice.

Own property in 72756? Get the Tuesday briefing.